Your participation affords you the unique opportunity to market to more than 1,000,000 cheering spectators along the 12 mile route of the Seminole Hard Rock Winterfest Boat Parade. The parade has the largest, one-day, live audience of any event in Florida, and is also the seventh largest one-day event in America!

Customized Promotional Activations

We’re in the “scrolling” economy. Traditional, matrix driven sponsorships don’t really resonate with today’s digitally savvy audiences. A sponsorship without activation is just a commercial. We utilize social media in a manner that allows you to tremendously amplify your participation and provide substantial scalability that causes your target demographic not to just take notice, but to take action. Conversation without conversion is a wasted marketing effort.

Highly Sought Demographic
There’s really no need to participate in any sponsorship that doesn’t provide you access to a demographic that you need to reach. We can provide you a gateway to over 1 million live spectators and another 8 million who will be watching the televised broadcast. Our audience is comprised of all ethnicities, ages and economic backgrounds. However the highest concentration of our audience is comprised of those 18-49 years old with a median age of 33.9 years. Our affluent audience has an average household income in excess of $150,000.00.
We’re Looking For True Partnerships
If you decide to participate, please understand that you’re not buying a simple sponsorship. You’re entering into a turn-key partnership. From activation to execution, we will work with you to facilitate a mutually successful relationship. Then after the event, we’re still not done. Impressions mean nothing in today’s economy. Engagement is another complex metric to measure. But we provide state-of-the-art software to track interaction through to conversion. This event has been around for decades. One of the reasons is because of the way we treat our partners.